But you have to remember that Klaviyo is designed to do one thing, increase your e-commerce sales. As I mentioned earlier, Klaviyo accounts for 30% of my e-commerce store sales . Therefore, Klaviyo will make you many times more money than you cost. Having said that, Klaviyo simply isn't worth the price of blogging, and there are better, cheaper solutions for content creators like ConvertKit. Is Klaviyo Right for Your Ecommerce Store? For ecommerce stores, Klaviyo is fast becoming the industry standard for email marketing . Since Klaviyo is so popular, it integrates with almost every shopping cart and 3rd party e-commerce service available .
The onboarding process is quick and easy, and customer support is reliable. Basically, you can't go wrong choosing Klaviyo as your ecommerce store email provider. The only downside to Klaviyo is that it lacks good subscriber tagging and blogging fax List features . Also, Klaviyo tends to be more expensive when the number of subscribers is high . However, Klaviyo will definitely bring you 10x or more of what it costs . Klaviyo's high cost is worth it as long as you have an e-commerce store that can support Klaviyo. Customer loyalty programs are one of the most effective ways to increase customer retention when it comes to getting repeat sales for your ecommerce store .
In fact, research shows that 69% of consumers are influenced by retailers that offer loyalty and rewards programs . In addition, 58% of consumers shop more often at stores they join a loyalty program . Statistics don't lie, I know customer loyalty programs work very well for me :) For example, I deliberately fly United and Southwest because the miles I accrue are rewarded. When it comes to coffee shops, I would go to Starbucks first because every purchase I make is for free drinks. Surprisingly few smaller 6- and 7-digit e-commerce stores offer loyalty programs, and here's why . Most loyalty program solutions are expensive to implement and rarely cater to smaller online businesses.